The Relevance of Content in ICT Initiatives in Indian Agriculture

This paper examines the content development and management processes occurring in six well-known ICT projects in Indian agriculture. There are important lessons to be learned from a case study of this process. Content management and development through ICTs is important to examine because public extension services may be able to increase their efficiency and effectiveness by using these tools to support their work with farmers. Though there are differences in scale and mechanisms of delivery and feedback, all of the case study projects use a network of experts in relevant fields to provide content, though the extent of localization varies.