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CSR manuals

Strategic fundraising for NGOs and steps to achieve success

Fundraising is not begging - some tips for strategic fundraising for NGOs

Authors: K. Ekdahl
Publisher: MENA Businesswomen's Network, 2008

Full text of document

The presentation gives an overview of important aspects that need to be followed for fundraising efforts to yield results.

It highlights the following: 

  • Fundraising basics 
  • Developing a case statement for your NGO 
  • Preparing a fundraising plan and understanding the fundraising process
  • Principles of fundraising for corporations and individuals
  • The Board of Directors' role 
  • How to identify sources of funds 
  • Targeting and understanding corporations
  • An outline of a Grants proposal
  • Maintaining the relationship and keeping donors happy