Health promotion
Shaping the future of health promotion: priorities for action
Approaches to health promotion must be readjusted to meet the emerging challenges for health for all in the 21st Century
Authors:
A. Scriven (ed); Canadian Consortium for Health Promotion Research (CCHPR)
Publisher:
International Union for Health Promotion and Education, 2007
This document, written by the International Union for Health Promotion and Education, highlights their priorities and recommendations for future action in health promotion. Their aim is to aid health promotion’s contribution to improving the human condition and to addressing the 21st Century challenges to health.
The authors emphasise that health promotion researchers, practitioners and policy-makers must build on what has been learnt about effective health promotion, to ensure that all countries and regions fully implement the ambitions of the Ottawa Charter of 1986. They point out that the focus of health promotion on the prerequisites of health and equity in health is already recognised through the Millennium Development Goals and other policies.
The document sets out the priorities for health promotion in the future, including putting healthy public policy into practice, strengthening structures and processes in all sectors and delivering health promotion though all sectors, increasing knowledge-based practice, building a competent health promotion work force and empowering communities.
